Adriana Lima and the Bras

In 2003 Adriana Lima has worked on ads campaign for the brand "Angel in Venice" commercial with Bob Dylan. 2008 continued for Lima with hosting the What Is Sexy? program for the E! Entertainment Network and a July tour for the BioFit Uplift Bra launch. She was also featured in November's Miracle Bra.

Adriana Lima wore the "Fantasy Bra" for the 2008 Victoria's Secret Fashion Show. The bra named  Black Diamond Fantasy Miracle Bra, created by American jewelry designer Martin Katz. Valued at over $5 million, the bra carried more than 1,500 carats (300 g).

In 2010, she again wore the Fantasy Bra, called the Victoria's Secret Bombshell Fantasy Bra. The bra which weighs in at 142 carats with 60 carats of white diamonds and 82 carats of topazes and sapphires is worth 2 million dollars.